Today YouTube and Google plus integrated their comment systems. There has been plenty of outrage from both the YouTube Community and Google Plus Community.
A mini riot broke out across the internet as two different communities vented their frustration at the new update by Google.
What the integration means.
If you are a Google Plus user that shares a YouTube video on Google Plus, then the dialogue that accompanies your post appears as a YouTube comment. If your Google Plus post gets comments, then those comments appear on both the original post within Google Plus and on YouTube. Now here is the clincher... If your post on Google Plus gets a fair amount of comments, then it may end up as the top comment for that video on YouTube.
A large amount of personal Google Plus users are outraged that their posts and their followers comments are appearing in the YouTube comment stream. Depending on the type of video content you have shared and the types of comments that have been made, you may well have cause for concern.
How this change can work to your businesses advantage
If we stop and think outside the box for a second and get our business hats on, we can take full advantage of this new system as astute Google Plus Business Page users. If you aren’t a Google Plus Business Page user then this is a good reason to become one (among many others).
Here is how it works;
Step One; Make sure your Business Page has a YouTube Channel
(A link below will show you how to link your Page to a Channel)
Step Two; Find a popular YouTube video that compliments your business.
Step Three; Share the video to Google Plus as your Google Plus Business Page.
Be sure to include an engaging and interesting summary of the video.
Step Four; Post the video to Google Plus.
Step Five; Respond to comments on your post and share your expertise on the topic.
If your post gets a large amount of comments, then YouTube will recognise it as a top comment and it will show your business page name as a clickable link along with your full conversation on the topic of the video. Now your business name complete with a link will be associated with relevant and popular video content on YouTube. Additionally it will appear directly below the video description.
For more online video content tips add +Manticore Creative to your circles now.
Learn how to integrate your Google Plus Business Page and YouTube Channel here;
Photo credit http://www.flickr.com/photos/swanksalot/5673173163
